Inspiring people to have positive interactions with Kea by keeping Them wild.
Look after kea and keep kea wild!
What’s the purpose of the pledge?
Kea need your help to thrive in the wild! You can reduce your impact on kea by doing these three simple things:
Don’t feed kea
Keep your belongings out of reach of kea
Drive safely when kea are near
What do I get?
• Good vibes! You’re helping one of our most charismatic endangered species!
• Stickers – for your drink bottle, your car or your bag, to let others know your commitment to kea conservation!
How was the kea pledge born?
Through great partnerships! The kea pledge is a design project by Otago Polytechnic's Design students. The initial idea came from a DOC social science initiative, led by Joanne Aley, which looked at reducing harm to kea.
The brief for students was to create a logo that represented the kea and that followed the the Values and Purpose Statement “Inspiring people to have positive interactions with Kea by keeping it wild”.
Several students presented their logos to a panel from the Kea Recovery Group (Ngāi Tahu, DOC and KCT) and the one chosen (by Molly Smith) was then adapted to be included in a new Kea Advocacy Toolkit, a collaboration driven by the KCT with Ngāi Tahu, DOC, ZAA and KCT input.
